The Medical Magazine
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Mixing English in Persian Print Advertising Discourse
This article intended to illustrate a profile of the impact of English in magazine print advertising in Iran, examining the quantitative results obtained from discourse analysis. Three issues of Khanevadeh Sabz and two issues of Zendegi Ideal, female-oriented and best-seller magazines published in 2011, were collected and a total of 261 advertisements was analyzed qualitatively. Results showed ...
متن کاملA Critical Discourse Analysis of the Representations of Females in Printed Advertisements (Case study of Payame Yaghoot Medical health Iranian Journal)
AbstractPrint advertisements not only directly try to persuade buyers but also indirectly play a role in shaping their social attitude. An interesting area of research that as yet has received little or no attention is the study of the representations of females in magazines that their readers are mostly women. This study examined print advertisements in local family and health magazine from a ...
متن کاملThe Clergy and the Issue of Entertainment in Iran during Pahlavi Era Case Study: The Approach of the Darsshaee az Maktab-e Islam (Lessons from the School of Islam) Magazine
Pahlavi's magisterial modernity has brought changes in Iranian society. Afterwards, the everyday life of people, including their entertainment, has changed. The clerics saw some of these changes in conflict with the Islamic Shari'a and thus criticized this situation. The aim of this research is to study the approach of Darsshaee az Maktab-e Islam (Lessons from the School of Islam), the most pop...
متن کاملجایگاه پرورش هوشهای چندگانه در مجله کمک آموزشی رشد
The mission for educational systems is defined in flourishing the intelligence and multiple dimensions of audiences’ nature and development of intelligence various aspects is one of the goals which designers of Roshd magazine, as a training tool, should consider. The purpose of this paper is to study the rate of attention paid to development of multiple dimensions of intelligence according to G...
متن کاملHow to Redefine Kamal-ol-Molk in Honar-va-Mardom Magazine of the 40s and 50s and its Relationship with the Modernization Process of Iran
The influence of Kamal-ol-Molk on Iranian contemporary art is taken for granted. This effect was the beginning of changing the paradigms governing Persian painting. But despite the influential position of Kamal-ol-Molk, the discussion about this influence and position has not always been the same, and perhaps it can be said that few artists in contemporary Iranian art have experienced such a di...
متن کاملThe Classicist Approach of Yaghma Magazine toward Contemporary Poetry
Yaghma, The literary magazine in the field of poetry, started its activity with the aim of preserving ancient achievements and countering every kind of unapproved innovations and novelty. This was in spite of the fact that many years had passed since the beginning of modern poetry and there have emerged famous figures in Nimaei poetry. The present article intends to see how much Yaghma was succ...
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